The overseas market for Telugu films has increased by leaps and bounds in the last few years. Producers are reaping good chunk of their overall profits from overseas distribution rights. This is the reason why big ticket producers are demanding hefty amounts from overseas buyers. But, due to the change in the payout structure, the scenario has changed drastically in the last few months. Overseas buyers are cautious about the profit margin and are not willing to shell out huge prices. This is clearly evident as Dussehra biggies are struggling to find buyers in overseas.
As Telugu360 reported earlier, Mahesh Babu’s Spyder is yet to close its business in overseas circuit. Initially, producer quoted an exorbitant 22-25 crore range for overseas rights. As there is no response among trade circles, producer brought the price down to 16-18 Crores. Still, there are no takers for the film despite its crazy combination.
Another big ticket slated to hit the screens for Dussehra is NTR’s Jai Lava Kusa. The film is doing phenomenal business in Telugu states, but the overseas deal is yet to be sealed. Producer quoted around 15 Crores a few months. As no buyer is interested, they are now offering the rights for 11-12 Crores range. But, no has come forward to snap the rights.
Another Dussehra release Paisa Vasool, starring Nandamuri Balakrishna in the lead, is also struggling to close its overseas deal. Sources say that producer is quoting an expensive price and no distributor is willing to pay the quoted amount.
With just two months left for these three releases, it remains to be seen if producers find buyers in overseas circuit.
