Sye Raa Narasimha Reddy has now closed its business in all the areas of Telugu States. Theatrical rights of the film in the Telugu States are valued for 108 Cr. This is the 3rd film after baahubali2 & Saaho to be sold or valued for more than 100cr. However, only the films of Baahubali series (1 & 2) have collected more than 100 cr distributor share in the Telugu States. Sye Raa would be targeting the share of Baahubali -1 which had collected 111 cr.
Below are the area wise prices
| Area | Pre Release |
|---|---|
| Nizam | 30 Cr NRA |
| Ceeded | 20 Cr NRA |
| UA | 14.40 Cr NRA |
| Guntur | 11.50 Cr NRA |
| East | 9.80 Cr NRA (additional 0.6 Cr recoverable amount) |
| West | 8.40 Cr NRA (additional 0.6 Cr recoverable amount) |
| Krishna | 9 Cr NRA (additional 0.6 Cr recoverable amount) |
| Nellore | 4.80 Cr NRA (additional 0.4 Cr recoverable amount) |
| AP/TS | 107.90 Cr NRA (110.1 Cr including the recoverable amount) |
NRA: Non-Returnable Advance. The distributor has to bear the loss if the film collects less than this amount in an area.
How recoverable amount works?
East Godavari rights including recoverable amount are bought for 10.4 Cr. Distributor will pay 10.4 cr to the producer and if the film collects only 10cr. 40 lakhs will be returned to the distributor.