Last weekend’s new releases had bombed at the box-office. Neither Sundeep Kishan nor Vishal brought in openings to their respective movies – ‘Tenali Ramakrishna’ and ‘Action’. While the theaters are showing not much occupancy, the producers of ‘Tenali Ramakrishna’ have already made good profits in this movie.

Sundeep Kishan’s films are not doing more than Rs 5 crore pre-release business but this film is reportedly fetched nearly Rs 10 crore to the producers. Star Maa and Hotstar bought the movie for Rs 3 crore on the brand value of director G Nageshwara Reddy. The Hindi dubbing and the Tamil dubbing rights together have fetched the makers another Rs 3 Cr. The film also did nearly Rs 4 Cr theatrical pre-release business.

The makers have made a good profit on their investment. But the distributors may not recover the money. Is it another case of operation success but the patient dead?

‘Tenali Ramakrishna’, starring Sundeep Kishan and Hansika in the lead roles is all set to hit the silver screens on November 15th.

The latest news is that the satellite and digital rights of ‘Tenali Ramakrishna’ were bagged by Star MAA for Rs 3 crores. This is a career-high satellite and digital rights deal for Sundeep Kishan and that speaks a lot about the buzz around the film.

The makers are organizing the pre-release event of the film in Kurnool today and an interesting round of promotions will follow. The movie unit is planning on building more buzz by holding innovative promotional campaigns.

‘Tenali Ramakrishna’ is a comedy entertainer directed by G Nageswara Reddy. The teasers and posters have attained good buzz to the film.