Exclusive: Bunch of challenges for 2.0

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Shankar’s sci fi thriller Robo created a sensation across the globe and it featured Rajinikanth, Aishwarya Rai Bachchan in the lead roles. Now after years, the sequel for the film 2.0 is hitting the screens on November 29th. The film witnessed a series of delays because of which the buzz on 2.0 tumbled down. The makers too have been quoting huge prices because of which the Telugu theatrical rights have been left unsold. Here is an in depth analysis about 2.0 which may work and which may not:

Theatrical Trailer: A film’s theatrical trailer has been playing a major role in the film’s success. The whole country has been eagerly waiting for the trailer of 2.0 which will be out on November 3rd. This alone can bring stupendous buzz on the film.

Season: Robo released during the festival season which turned out to be a huge advantage. The film even impressed the children and family crowds big time. 2.0 is releasing in a dull season which may be the biggest barrier for the film. The final revenues will sure a huge difference depending on the season.

Stale Product: With a series of delays, 2.0 lost buzz among the common audience. Though the film may take terrific opening, the result of the film depends completely on the word of mouth. 2.0 should cater to all the sections of audience to end up as a mighty hit.

VFX Work: The VFX work in Robo impressed the audience big time and it played a major role in the film’s success. The VFX work of 2.0 too should end up impressing everyone.

3D: The major challenge for 3D films is that the film should have a minimum bunch of 3D effects, else the audience would up unsatisfied keeping the spectacles for over three hours.

Aishwarya Rai Bachchan: Top actress Aishwarya Rai Bachchan was a huge asset for Robo and we have to wait to see how Amy Jackson impresses in her role.

Songs and Music: All the songs of Robo have been shot and presented well on screen. The music album too was a massive hit. The music album of 2.0 sounded decent.

Repeat Mode: Robo witnessed repeat audience because of which the film registered some stunning numbers. 2.0 should have all the ingredients in the right amounts for the audience to watch twice or thrice in theatres.

Digital Challenges: Things changed a lot from Robo to 2.0. Most of the films are available across the digital platforms after a month of the theatrical release. Most of the audience are restricting themselves to wait for a month and watch the film across the digital platforms instead of watching the films in theatres.

Despite of several challenges, if the film has the right content, 2.0 will emerge as a winner and will end up as one of the biggest hits in Indian cinema.

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