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‘Toilet: Ek Prem Katha’ crosses Rs 100 crore in India

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Hindi film “Toilet: Ek Prem Katha”, which attempts to spread the message of eradicating open defecation in an entertaining vein, surpassed the Rs 100 crore on the eighth day since its release in India, its makers said on Saturday.

Directed by Shree Narayan Singh, the film features Akshay Kumar, Bhumi Pednekar and Anupam Kher in key roles.

“Day 8: Akshay Kumar’s Toilet: Ek Prem Katha crosses Rs 100 crore,” said a statement issued on behalf of the film’s makers.

The movie, which hit the screens on August 11, minted Rs 100.05 crore till Friday.

Its success has — in Akshay’s wife Twinkle Khanna’s words — helped the box office to break free from constipation after big ticket films like “Jagga Jasoos” and “Jab Harry Met Sejal” failed to elicit the expected response.

Bhumi, who plays the role of a woman who demands a toilet in her husband’s house, is ecstatic.

“Today is a special day and I really want to thank our audiences tht laughed and cried with us, believed in us and gave us love. Shree sir, thank you for choosing me to be your Jaya and making this film.You truly are amazing,” she tweeted.

“Toilet: Ek Prem Katha” also takes forward Akshay’s golden run at the box office after his entertainers “Airlift”, “Housefull 3”, “Rustom” and “Jolly LLB 2”.

According to trade analyst Taran Adarsh, “‘Toilet: Ek Prem Katha’ is Akshay Kumar’s eighth Rs 100 crore grosser… The second highest after Salman Khan (11 Rs 100 crore grossers).”

Meanwhile, Twinkle posted on social media a beach selfie and in the backdrop is a man relieving himself. The accompanying tongue-in-cheek caption — true to MrsFunnybones’ style — read: “Good morning and I guess here is the first scene of ‘Toilet: Ek Prem Katha Part 2’ #WhenYourWalkGoesDownTheToilet.”

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

SRK’s smart move: Averts ‘Jab Harry Met Sejal’ clash with ‘Toilet…’

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Imtiaz Ali’s next movie “Jab Harry Met Sejal” — starring Shah Rukh Khan and Anushka Sharma — has now been set for release on August 4, averting a box office clash with Akshay Kumar’s “Toilet: Ek Prem Katha”, confirmed the film’s posters on Friday.

After months of speculation, it was officially revealed by Shah Rukh, Anushka and Imtiaz through their social media handles late on Thursday night that the movie is titled “Jab Harry Met Sejal” — an obvious take on the Meg Ryan and Billy Crystal. Interestingly, the title is also reminiscent of Imtiaz’s superhit movie “Jab We Met”.

Commenting on the film’s title, Shah Rukh tweeted: “Just in case Ranbir Kapoor ever claims it… The title ‘Jab Harry Met Sejal’ was never ever suggested by him! So he doesn’t win the Rs 5,000 reward.”

The film’s posters were splashed across dailies on Friday morning.

The romantic drama, widely shot in Prague, Amsterdam, Lisbon and Budapest, marks the third time that Shah Rukh and Anushka have been paired after “Rab Ne Bana Di Jodi” and “Jab Tak Hai Jaan”.

The first glimpses reflect a positive vibe with Shah Rukh and Anushka portrayed at their jovial best.

Taking this positivity forward, Shah Rukh, who is also presenting the movie under his Red Chillies Entertainments banner, decided it would be best for the films to release a week apart, the sources close to the film told IANS.

“Seeking your love,” Imtiaz posted for fans on Facebook, alongside the film’s first two looks which carry the tagline — “What you seek is seeking you”.

As a date, August 4 will allow “Jab Harry Met Sejal” to cash in on a long weekend given that Rakshabandhan falls on August 7 — a Monday — this year. There will also be an Independence Day holiday in the subsequent week.

Additionally, both films will get their own audiences — setting a precedent for the industry where clashes of big films has been resulting in divided and damaged revenues, the sources added.

Shah Rukh’s own movie “Raees” clashed with “Kaabil” earlier this year, but emerged the front runner.

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

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