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India’s top production house to float their OTT platform

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Yash Raj Films happens to be the top production house of the country and Aditya Chopra has been continuing the legacy of his father. As per the reports from a Bollywood top media house, Yash Raj Films is spending Rs 1200 crores on films that will release between 2021-22. The latest update says that Aditya Chopra is in plans to float an OTT platform named ‘YRF Entertainment’.

The production house will be investing Rs 500 crores on YRF Entertainment. Aditya Chopra took the call considering the growing OTT market in the country. The team of Yash Raj Films finalized a bunch of scripts that should be told on OTT. The production house will continue producing big-budget films for the theatre audience. Soon, the Indian audience will have a new option to watch some interesting stuff through YRF Entertainment.

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

Yashraj buys Saaho in Overseas

Yashraj Films which a well known Production & Distribution company has bought the overseas rights (excluding gulf) from phars who has bought the entire overseas rights earlier.

We all know that phars has bought the entire overseas rights from the producer for 42 Cr. Phars has a strong network in Gulf as they own more than half of the theatres but it isn’t same with outside countries. Now Yashraj has bought all other countries rights for 21 Cr on MG basis which is a staggering deal.

This is a very good thing to happen for saaho as Yashraj has a very strong network in overseas markets which will ensure a wide release even for the Hindi Version. One can expect the screen count to be on par with Baahubali-2 : The Conclusion.

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

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