A phenomenal $3.7M Sankranti for Tollywood in US

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  • Telugu audience in USA have spent staggering $3.7M on the three new releases this weekend of Jan 15th
  • This is second biggest revenue weekend in US Telugu movies history 
  • In July 2015, Baahubali movie alone grossed $4.4M in it’s first weekend

Sankranti is a harvest festival which is widely celebrated across the Telugu states. The festival is incomplete for movie loving audience without watching a big ticket film in theatres which are usually packed to the gills irrespective of the talk. Keeping with the habit of lapping up films during Sankranti, audience of Telugu states have taken a liking to the this year’s Sankranti releaaes. All three films enjoyed a dream run till Sunday, taking advantage of the long festival weekend.

Just for a change, overseas audience are also celebrating Sankranti with movies. Both 2016 and 2017 turned out to be a feast for audience in US. Last year, all Sankranti releases enjoyed a good run in overseas. This year, it was no different. Sankranti films Khaidi No 150, Gautamiputra Satakarni and Shathamanam Bhavathi are doing exceptionally well in overseas. Audience in overseas are embracing the films big-time just like the people in Telugu states. From mid of this week to weekend, Telugu audience in USA had spent $3.7M on the three new releases. This is highest spent in single weekend after Bahubali

Both Khaidi No 150 and Gautamiputra Satakarni took advantage of the huge craze, long weekend and punched out solid figures in the first weekend. Medium budget film, Shathamanam Bhavathi is having a decent run too.

As overseas market is very encouraging, filmmakers will be looking to continue the tradition of releasing films in more of screens during Sankranthi.

 

Below is 3 sankranti movies Boxoffice performance in USA in Jan 15th weekend :

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