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Jai Lava Kusa all set to take the B.O. by storm

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Young Tiger NTR is ready to take the box office by storm with the highly awaited emotional thriller Jai Lava Kusa which has him playing a triple role for the first time in his career. The film, a Bobby directional, is going to be one of the biggest ever releases in the history of Telugu cinema with a massive screen count in all areas.

In Nizam, the film is getting a humongous release through Dil Raju in more than 450 screens with 5 shows per day. In Hyderabad alone, Jai Lava Kusa is set to open in nearly 100 screens. Also, in areas like Guntur and Vijayawada, the film is likely to open in record number of screens on its first day. In Uttarandhra, majority of theatres in all major cities all going to be occupied with Jai Lava Kusa, making it the highest release for NTR.

In overseas, too, the film is set to embark on a tremendous box office run with sensational openings. As of this writing, Jai Lava Kusa has been confirmed to release in more than 185 locations in US alone. The premiers collections are going to be very huge as the advance bookings are quite solid in all locations.

With such a gigantic release on cards, trade analysts predict that the film is on track to topple the current records by a large margin. The Dussehra holidays and the lack of competition at the box office untill SPYder’s release will be an added advantage for the film to register solid numbers in all areas.

Keep watching Telugu360 for fast and reliable trade updates on Dussehra biggies.

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

Interview with NTR : ‘ Jai Lava Kusa ‘ is my chance to excel

The countdown for witnessing Jai Lava Kusa has already begun and the protagonist Junior NTR aka Tarak shared his experience with us on a breezy Tuesday evening at the Park Hyatt in Hyderabad…

Tarak considers himself to be very fortunate to get a movie like Jai Lava Kusa which he describes as one of its kind opportunity. Though he signed the movie taking into consideration the emotions and drama, the three roles demanded a lot more and the actor “worked very hard” as this was Tarak’s “chance to excel”.

With each of the characters Jai, Lava and Kusa depicted differently, Tarak cheerfully said, “Portraying three characters was not like doing three movies but more like doing hundred movies at once.”

Jai is the most defining moment

The actor considers Jai’s intense role to be the most defining moment for his career especially because a lot of research went in and the whole story progresses from Jai’s point of view. “I had reference point for Lava from Janatha Garage/Nanaku Prematoh and for Kusa from Yama Donga. It is extremely challenging to play Jai, when you don’t have a reference point for a character that adores the mighty villainous Ravana”. He gives the credit to director Bobby for the stuttering act of Jai. While the entire movie was challenging for the award-winning actor, the most difficult part was achieving the voice of Jai.

Tarak considers himself very blessed as he doesn’t have to be dress up like Ravana, thus, avoiding unwarranted comparisons with Late N T Rama Rao who has set an unprecedented parameter for Ravana’s role. Though there will be obvious references to Late NTR, Tarak says “I wanted to get my way in Ravana’s character and not replicate my grand-father”.

Working under own banner

Speaking about working in home production – NTR Arts, Tarak held, “there was special pressure to deliver something good”. The relationship between hero and producer is same for any movie, but with this movie, the tag of hero and producer were discarded. In many situations Kalyan Ram took decisions singlehandedly and in several other instances Tarak himself took unanimous decisions.

Overwhelming to play three roles using new technology

Portraying three roles with the new technology especially with a robotic arm constantly moving beside him was “overwhelming and disturbing” initially. Tarak took some time to get adjusted to the movements of robotic arm and adds that Mo-sys was more practical solution and offered the flexibility to shoot in small places, indoors and other tiny places.

DSP’s background score

About the music, Tarak says DSP has proved his mettle. He said the background score is commendable effort especially for an emotional film like Jai Lava Kusa. He said in some scenes the film will “really really make you cry”.

Audience appreciate novelty

Jai Lava Kusa is not just about relationship between brothers but about the good, bad and the differences in their journey together. Tarak requests people not to use extremely negative words when someone tries innovative things, instead appreciate their attempt. He welcomes the constant love and affection from fans and adds, “the newness will always be accepted by audience be it films or a reality show like Bigg Boss”.

Fluky to be host of Bigg Boss

Tarak likes his new role as host and said, “every week being able to reach out to audience is my luck”. Terming the Bigg Boss format as “challenging”, the host did not disclose details about his choice of winner. Also, expressing uncertainty over his future projects on television-Tarak says, “No one can predict one’s longevity especially in creative industry. As long as my age supports I will do as many things as possible which give me ultimate happiness”.

Concludes by rating his contribution

The actor who is nothing less than excited for the outcome of Jai Lava Kusa which all set to hit screens on 21st September, concludes by saying “as much as an actor can do and should do, I did. As much as a brother should do, I did. I have given the contribution that I was supposed to do for Jai Lava Kusa”.

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

NTR Family’s Response to Special Show of Jai Lava Kusa

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It is a general practice in Telugu film industry to screen special shows of new movies to the family members of hero, director, producer and other key technicians and actors.
As NTR’s ‘Jai Lava Kusa’ is gearing up for release on Sep 21this Thursday, a special show was held for his family members on Monday by formally cutting 9 tickets. It is known that the 9 sentiment is being followed by the JLK team in all matters related to the film. As per insiders, NTR’s family members were extremely pleased with the film and the actor’s performance. NTR and Kalyan Ram were already having huge confidence on the film and the appreciation from family members made them jubilant.
These special screenings are usually held one or two days prior to the film’s release but in the case of JLK, it was held three days ahead in order to avoid Tuesday which is considered an unlucky day.
Jai Lava Kusa is going to have the biggest release in NTR’s career. Trade experts predict the film to take non-Baahubali record opening on 21st and create mayhem at box office over the first weekend thanks to Dasara holidays and immense hype. The rest will depend on the talk.

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

Tarak’s take on social media and the negativity

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Tarak who is actively promoting his new flick Jai Lava Kusa, gazes at the different models of mobile phones put at his table for recording the interview, smiles and says “Technology it is!” Speaking at a press meet he said, “Technology has evolved so well, previously we used to wait for the newspaper next day. Now as I speak, there is a news about me on social media”.

Responding to the allegations of abusive posts by his fans on social media, he said, “Just because someone has junior NTR’s photograph, doesn’t imply that they are my fans.” He says that there is no guarantee or any solid proof that his fans are spreading negativity. Furthermore, Tarak came back with a pinch of sarcasm saying that Twitter should have a feature wherein a person can register as fan of a particular hero. He said, “There is no point in accusing my fans of negativity because I don’t know if they (people who abuse) are really my fans.”

When asked how he feels about social media’s intrusion in his life, Tarak says “Social media is a package and everything that comes with it is a part and parcel”. He advises users to stop being pessimistic and enjoy the in and out of social media as “It is your choice, whom you want to allow in your life and whom want to keep at a distance.”

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

Is JLK story inspired from tamil film ‘ Varalaru ‘ ?

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Just two days ahead of the release of ‘Jai Lava Kusa’, there is an intense debate going on social media regarding the film’s story line. While a section claims that director Bobby has come up with a brilliant idea of weaving a story around three brothers, creating an intriguing conflict among them and etching a powerfully negative character on the lines of Ravana for NTR, another section claims that the director has simply lifted the story from a Tamil film. And, the insiders in industry agree with the second section.

A Tamil film titled ‘Varalaru’ was released in 2006 and became a blockbuster. Ajith played three characters in that film. Inside talk is that Bobby lifted this film’s story, made a few changes, roped in a star as big as NTR and filmed it as ‘Jai Lava Kusa’. The promos and trailer have already given a vague idea about the story of JLK.

Now, coming to ‘Varalaru’, hero essays three characters but unlike in JLK, they are not brothers but a father and two sons. The brothers getting separated in childhood, confusing others with the help of their identical looks after reuniting are the similarities in the two films.

Father character in Varalaru is a dance master and in JLK we have theatre concept. Whereas the dance master in Varalaru has a physical disability, Jai character has stammering problem. The former becomes a don and Jai becomes a politician in JLK. These are said to be the few modifications done.

The basic story line of JLK looks similar to that of Varalaru. Will the box office result be same? That depends on the treatment and we will find it out in less than 48 hours.

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

NTR to Sport Never Seen Before Look in Trivikram’s Film

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Young tiger NTR Jr, who has been trying something new in every film starting from ‘Temper’, is going to surprise everyone with his look in his next film, a Trivikram directorial.

The ‘Janatha Garage’ star has planned to go on a long vacation with his family to Europe after the completion of Bigg Boss show. He will be back to India in November only, when Trivikram gets ready to take their film onto floors. During this vacation, NTR will be undergoing special training to get a lean yet tonned look, which he will be sporting in Trivikram’s film.

In a recent interview, NTR spoke about the same. When the interviewer asked him about going to London for vacation and also about rumors of undergoing detox therapy there, NTR said, “Its true that I am planning to go on a long vacation with family but we haven’t yet decided upon the place. I don’t say detox therapy is wrong but I don’t need it. I have a particular look in my mind for my next film with Trivikram, and I am planning to take all the necessary measures to get that look.”

We have learnt that it won’t be detox therapy but some sort of special training which helps in losing weight and gaining muscle mass. It won’t be a never seen before look for the star hero.

NTR is currently busy promoting his new film, ‘Jai Lava Kusa’, which is slated to hit theatres on Sep 21.

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

Nag’s trailer with Jai Lava Kusa

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King Nagarjuna is stepping out with Raju Gari Gadhi 2 during Diwali and the promotions of the film will kick-start tomorrow on the eve of his father Akkineni Nageswara Rao’s birthday. The theatrical trailer of the film will be out tomorrow and it will be attached with Jai Lava Kusa which is releasing on Thursday across the globe. The film’s producer Prasad V Potluri wanted the theatrical trailer of Raju Gari Gadhi 2 to be attached with Jai Lava Kusa and Nandamuri brothers immediately gave their nod.

This Omkhar’s directorial wrapped up the post-production formalities and is waiting for a comfortable release date. Samantha and Seerat Kapoor are the female leads. On the other side NTR’s Jai Lava Kusa is all set for a massive release across the globe on September 21st which showcases Tarak in a triple role. Bobby is the director and the entire movie unit has been extremely confident on the film’s success. Tarak is busy promoting the film which is bankrolled on his home banner NTR Arts.

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

Bunny is my favourite dancer reveals Tarak

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Young Tiger NTR is busy promoting his next film Jai Lava Kusa which has been announced for Thursday release. The acto has be interacting with the media and he revealed many interesting facts. During his recent interaction wit a leading news channel, the actor admitted that Allu Arjun is his favourite dancer and he loves his dance moves. This is something unusual and doesn’t happen with Tollywood actors.

Tarak who is a terrific actor surprised everyone with his statements. The actor for the first time in his career is playing a triple role in Jai Lava Kusa. During his recent interview he even revealed that all films that will hit the screens during Dasara should do well and he said that there is healthy competition in Tollywood. Tarak sounded very confident about Jai Lava Kusa which has been directed by Bobby and produced by Nandamuri Kalyanram.

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

Jai Lava Kusa : Last 15 min to be a thrilling ride

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Young Tiger NTR fans are waiting with a bated breath to witness the intensity of his acting prowess in the soon to be released Jai Lava Kusa, which is tipped to be an emotional tale of three brothers who have contrasting qualities. The Jai character, in particular, is drawing huge attention because this is the first time in his career NTR is going to be seen in a negative role.

As per the info from our highly reliable sources, the film’s climax is going to be a thrilling ride for audience. The last 15 minutes will keep the viewers hooked for its exciting narration. Both Lava and Kusa devise a plan to end the atrocities of Jai and they reach his den( Lanka). This is the final confrontation between the three characters and the suspense on whether Jai changes his negative mind set or he gets killed by his brothers will lead to the end of the film.

The makers are highly confident that the climax will be the major highlight for the film. Directed by Bobby, the film has Nivedha and Rashi Khanna as the female leads.

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

NTR trolled for going overboard in self promotion

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Actors living the characters they essay in their films is quite common. This is called method acting. On some occasions, we have seen our Telugu stars staying in character off screen. Some of the recent examples : Allu Arjun refrained from eating non vegetarian food while shooting for his recent film Duvvada Jagannadham in which he played an orthodox Brahmin. Also, it is heard that Ram Charan is keeping himself away from gadgets as his upcoming film Rangasthalam is set in 1980s.

These instances sound credible . But, the case of NTR seems a little weird.

For his upcoming film, he played a triple role as Jai , Lava and Kusa. Since the film went on floors, a lot has been discussed about the Jai character, which NTR and his team claim as the standout role of the three. It has a grey shade attached to it and has speech impairment. During the audio launch event, film’s producer and NTR’s brother revealed that NTR was completely immersed in the character and experienced strange happenings while he was off the shoot, leaving his wife in a state of consternation.

Now, during his recent interview to a Telugu channel, NTR revealed the same. He said that he was loosely hanging off the windows during odd hours and was talking to himself which frightened his wife. He also said that he found difficult to come out of character.

The interview videos went viral in social media and some excerpts were posted as tweets in the channel’s Twitter page. Very soon, netizens made a mockery of his exaggerated statements and started ridiculing it as a mere publicity stunt. This has led to the deletion of videos and tweets from the channel’s YouTube channel and Twitter page.

Many are opining that NTR has gone overboard in the interview. They feel that he is trying too much to prove the film has a great story. Well, if the film really has a strong subject, there is no need of artificial buildup.

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

Bigg Boss Tamil vs Telugu – Interesting similarities and differences

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Bigg boss (season 1) show in Telugu almost came to end with just one week left for grand finale. There has been lot of curiosity among audience to see who finally emerges the title winner thanks to the new form of entertainment and NTR’s energetic anchoring. Almost same is the fate of Tamil bigg boss which is being hosted by veteran actor Kamal Haasan. It seems there are lot of similarities between both the shows.

To start with, Telugu audience still remember how Sampoornesh babu cried and asked for his eviction from the show. Almost same thing happened with the actor named Bharani in Tamil. He was popular for his role in Nadodigal movie.

Nadodigal was remade in Telugu as “Shambho Shiva Shambho” with Ravi Teja and Allari Naresh. Bharani played the role that was played by Allari Naresh in Telugu. He in fact he tried to escape from the house that created lot of chaos in the show. In Telugu, Sampoo also behaved the same way and attributed that behavior to claustrophobia that he supposed to have.

Recent episodes having family members of the contestants in the house also happened in both the languages. Adarsh, Siva Balaji, Navadeep, Hari Teja, Deeksha, Archana all had their family members entering the bigg boss house and spending some time with all the in-mates.Same thing happened in Tamil show also. Even the task of freeze-release also repeated in both the shows.

However there are some differences too. While Tamil show is of 100 days, Telugu show is only of 70 days. Moreover Telugu show is without any controversial remarks as NTR is doing anchoring very carefully where as Kamal Hasan keeps delivering some political punch lines now and then. For example when some house mates in Tamil show called Bigg boss house looks like a jail, Kamal immediately retorted “Jails nowadays have much better facilities”. That was an indirect and subtle reference to Sasikala getting all luxuries in Jail. Jr NTR confined himself to the activities done within the house. There were no political or other kind of references so far.

One more difference is Tamil show created a huge social platform for the show, with many netizens passing comments and expressing their opinions on that platform, almost on daily basis. Telugu show didn’t create such a platform. Also there was Oviya in Tamil who became extremely popular after the show and got tremendous following in Tamil Nadu. To some extent, Hari Teja also got similar popularity in Telugu but what Oviya got is unparelleled in Telugu. It was surprising to see Tamil people in social media formed a social media group called “Oviya army” group. Moreover, Oviya’s romatic thread with another contestant (Arav) was more intense and cant be compared with lighter vein thread between Prince and Deeksha.

Also, while Tamil show initially started as flop show and went on to become a big hit, Telugu show was instant hit and steady since then. NTR and Kamal both are doing great job and revealed their extrovert personality, their wit and humor, which are delight to watch for the fans and general audience alike. Both shows are coming to end soon. Let’s wait to see who emerge as final winners in these shows.

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

Will Tarak-Mahesh recreate the Salman-Shah Rukh moment on Bigg Boss?

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A common ritual on Bigg Boss is to promote movies and Telugu audience enjoyed Tarak and Kalyan Ram’s bromance on Saturday’s episode. It did sound like audio function, but the entertainment quotient from the contestants of the show and Jai Lava Kusa team was way too high.

Celebrated actors Shah Rukh Khan and Salman Khan promoted each other’s movies on Bigg Boss Hindi twice. With Superstar Mahesh Babu and Young Tiger NTR films all set to release this Dusshera, will the duo be able to recreate the Salman-Shah Rukh moment for the Telugu audience?

The scope for movie promotions on the season one of the Telugu version was pretty limited. Only Nene Raju Nene Mantri promotion by Rana Daggubati was on par with its Hindi counterpart. All other promotions were lacked luster and that too during the weekdays.

The coming of the two superstars Shah Rukh and Salman on Bigg Boss was an iconic moment and there was an upsurge in TV ratings like never before. It still remains one of the highest rated episodes ever.

While the duo is clashing with a gap of one week at box office, Mahesh sharing stage with Tarak in the ongoing season’s finale episode to promote his upcoming film Spyder will undoubtedly be a treat to watch. Even though they compete at box office, Mahesh and Tarak have maintained a good rapport all through.

On the other hand, Mahesh who is making his debut in Tamil through this film might end up on Bigg Boss Tamil sets with Kamal Hassan. Nonetheless the actor promoting on either of the shows will certainly create excitement among the fans about this much-awaited SPYder.

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

Ravana Tandavam by NTR in #SwingZara song

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NTR’s impeccable dancing style needs no special introduction. He carries an exemplary grace while performing difficult movements. Now, in his forthcoming film Jai Lava Kusa, NTR is once again set to treat audience with a special kind of dance.

According to close sources, NTR has performed rigorous dance moves in Swing Zara song that was shot recently. It is learnt that special steps similar to that of the traditional ‘Siva Tandavam’ dancing style have been choreographed for this item song and NTR has stunned with his amazing performance in it. The source adds that NTR will be seen dancing nonstop for over a minute with his trademark energy levels that will leave audience in awe.

The Swing Zara song is between the Jai ( Ravana ) character and Tamannaah. So, get ready to experience a new style of dance by NTR which may be termed as the ‘Ravana Tandavam’ after audience watch it on screen.

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

Mahesh Babu and NTR oozing with confidence

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This Dussehra, both NTR and Mahesh Babu will test their luck at the box office with Jai Lava Kusa and SPYder respectively. The highly anticipated films are releasing with in a gap of six days and trade circles are betting big on them.

Expectations are usually high for star studded films, but it was the confident speeches from both NTR and Mahesh Babu during the recent pre release events that have left their fans stoked. Both NTR and Mahesh Babu are oozing with confidence on their films. This was clearly evident with their animated speeches.

NTR has termed Jai Lava Kusa as a landmark film that would make his fans feel proud. He spoke with much excitement and exuberance during the event and confidently stated that the film will strike an emotional chord with audience.

Mahesh Babu, too, is bullish about SPYder output. His cheerful speech yesterday has left fans thrilled. He said that the film has come out exceedingly well and expressed confidence on the box office prospects.

We have to wait and see how better both these films fare at the box office. Jai Lava Kusa is slated to hit the screens on September 21st and SPYder will release on September 27th.

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

NTR to take a much needed break

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Last couple of months for NTR have been very fatiguing. He has been juggling between the shoots of his upcoming film Jai Lava Kusa and his first ever reality show Bigg Boss. He has managed to wrap up Jai Lava Kusa in time and Bigg Boss show will come to an end in the next week, giving him a much needed break.

Having consistently worked for both Jai Lava Kusa and Bigg Boss, the actor is longing for a break to spend time with his family and to rejuvenate himself. Sources say that NTR will go on a vacation for a few weeks before he commences work on his next project which will be directed by Trivikram Srinivas. It is learnt that he will train for martial arts for this film after returning from vacation.

Jai Lava Kusa is slated to hit the screens on September 21st.

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

Swing Zara: Peppy and Promising

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Young Tiger NTR is all set to thrill the audience in three different roles in his next film Jai Lava Kusa. The last song which has been called as a surprise has been shot recently. Coming on the lines ‘Swing Zara’, the glimpses of the special song in which Tarak shared screen with Tamannaah has been out today. The song has been extremely different and sounds interesting. Shot in a specially erected set, Swing Zara reminds up of Bollywood item numbers.

Tamannaah has ultra glamorous in the song and Tarak nails it like a king. On the whole Swing Zara is sure a surprise and will live up the expectations. The song is a huge boost up for the music album which has been packed with simple melodious beats. Directed by Bobby, Jai Lava Kusa is gearing up for September 21st release. Rashi Khanna and Nivetha Thomas are the female leads.

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

Mahesh, Tarak and Charan for Chaitu’s Wedding

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Akkineni Naga Chaitanya and actress Samantha are all set to tie knot on October 6th in a lavish beach faced resort in Goa. The wedding is said to be a private affair and Nag arranged a grand wedding reception in Hyderabad on October for the film celebrities and businessmen. The inside news is that Chaitu and Samantha invited Mahesh, Tarak and Charan for the wedding who are said to be quite close for the love birds. Mahesh, Tarak and Charan along with their families will fly to Goa to attend the lavish wedding.

Some other close aides from directors and producers are expected to attend the wedding. Chaitu and Samantha are personally taking care of the wedding arrangements and Nag is just focused on the reception. Close family members and friends will attend the wedding which will take place twice on October 6th as per the Hindu culture and Christian tradition. The duo is said to fly abroad for couple of weeks after which they will be back to shoot.

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

Jai Lava Kusa Pre-Release Business – First 100cr film for NTR

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Jai Lava Kusa Pre release Business

NTR’s Jai Lava Kusa becomes sixth film in the history of Tollywood to rake a pre-release business of over 100cr and first for the hero . Baahubali, Sadaar Gabbar Singh, Katamarayudu, Baahubali2 , Spyder have done this earlier. It is a super profitable venture for producers as it was wrapped up in less than 30cr.

The film has to emerge as All Top4 Earner for the buyers to be in Safe Zone. NTR’s last release Janatha Garage stood at Top3 by the end of it’s run.

Nizam 18 Cr
Ceeded 13 Cr
UA 8 Cr
Guntur 7.2 Cr
East 5.75 Cr
Krishna 5.4 Cr
West 4.5 Cr
Nellore 3.05 Cr
AP/TS 64.9 Cr
Karnataka + TN+North India 9.7 Cr
Overseas 8.0 Cr
Theatrical Worldwide 82.6 Cr
Satellite,Digital 25 Cr
Audio 1.4 Cr
Worldwide 109.0 Cr

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

Affordable ticket pricing for Jai Lava Kusa premiers

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Young Tiger NTR’s Jai Lava Kusa is gearing up for a grand release on this 21st. Premier shows in overseas will start on 20th in nearly 180 plus locations. In a move to pull more crowds, the overseas distributor of Jai Lava Kusa has fixed the ticket price for premiers at $ 18 and $ 16 on regular days.

Usually, ticket pricing for US premiers will be more than $ 20 for big budget films. All recent Telugu biggies have robbed audience with an exorbitant price of $ 25 and above. So, it is a welcome sign that the ticket price has been brought down to an affordable price for Jai Lava Kusa premiers. This will result in more footfalls in the first weekend irrespective of the talk the film garners.

This new trend will be more encouraging for Indian students and families who patronize films during weekends. We have to wait and see what impact will lowering of ticket prices make on the premiers collections.

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

JLK’s Item Song Steal Thunder form SPYder Trailer?

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The digital views of ‘Jai Lava Kusa’ trailer have surprised the industry folks as well as common movie goers. It is accepted that the film has immense craze considering NTR essays Triple role for the first time, but the record time in which the trailer clocked 10 million digital views has set a new benchmark for upcoming biggies. Can Mahesh Babu’s SPYder, which is entering the Dasara box office arena as a competitor to JLK beat the record set by the NTR starrer?

Despite Mahesh Babu commands a huge fan base, breaking the record of JLK trailer looks very difficult for SPYder trailer. While the SPYder trailer will be unveiled at the pre-release event to be held on 15th Sep, the trailer of another Dasara release, Sharwanand’s Mahanubhavudu will be unveiled on the immediate next day, 16th Sep. Hence, there will be significant impact on SPYder trailer views.

Even if we downplay the Mahanubhavudu factor, promo of the much hyped item song in JLK that features milky beauty Tamanna matching steps with NTR, is likely to be released around the same time when SPYder trailer hits net. Some call it a coincidence while others call it a strategy of JLK makers to negate the storm of SPYder and keep the focus of audiences on the NTR starrer. Whatever the reason may be, it would be hard for SPYder trailer to grab eyeballs with two other eagerly awaited promos releasing at around same time. Moreover, fans of Mahesh aren’t as active as fans of NTR and Mega heroes on social media.

On the brighter side, SPYder has immense buzz thanks to one of the biggest combinations in South, Mahesh Babu-AR Murugadoss. SPYder trailer vs JLK item song is being seen as a promo war before the actual war happens at box office after two weeks.

Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at Krishna@telugu360.com.

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