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Ranarangam Verdict: Disaster

Release Date: 2019-08-15AP/TS First Day: Rs. 3.80 Cr
AP/TS First Week: Rs. 7.35 CrAP/TS Lifetime: Rs. 7.35 Cr
India First Week: Rs. 7.80 CrIndia Lifetime: Rs. 7.80 Cr
Worldwide First Week: Rs. 8.05 CrWorldwide Lifetime: Rs. 8.05 Cr
USA Locations: USA
USA Premiers: $ 0 KUSA First Day: $ 24 K
USA First Week: $ 81 KUSA Lifetime: $ 82 K

INDIA CIRCUIT COLLECTIONS

  • ALL INDIA 1st Week: Rs. 7.80 Cr | Final: Rs. 7.80 Cr
  • TELUGU STATES 1st Day: Rs. 3.80 Cr | 1st Week: Rs. 7.35 Cr | Final: Rs. 7.35 Cr
  • NIZAM 1st Day: Rs. 1.40 Cr | 1st Week: Rs. 2.80 Cr | Final: Rs. 2.80 Cr
  • CEDED 1st Day: Rs. 0.47 Cr | 1st Week: Rs. 0.95 Cr | Final: Rs. 0.95 Cr
  • UA 1st Day: Rs. 0.51 Cr | 1st Week: Rs. 0.95 Cr | Final: Rs. 0.95 Cr
  • GUNTUR 1st Day: Rs. 0.37 Cr | 1st Week: Rs. 0.60 Cr | Final: Rs. 0.60 Cr
  • EAST 1st Day: Rs. 0.36 Cr | 1st Week: Rs. 0.58 Cr | Final: Rs. 0.58 Cr
  • KRISHNA 1st Day: Rs. 0.23 Cr | 1st Week: Rs. 0.60 Cr | Final: Rs. 0.60 Cr
  • WEST 1st Day: Rs. 0.28 Cr | 1st Week: Rs. 0.53 Cr | Final: Rs. 0.53 Cr
  • NELLORE 1st Day: Rs. 0.18 Cr | 1st Week: Rs. 0.34 Cr | Final: Rs. 0.34 Cr
  • ROI 1st Week: Rs. 0.45 Cr | Final: Rs. 0.45 Cr
  • CAST & CREDITS

    • Movie HeroSharwanand
    • Movie HeroineKajalKalyani Priyadarshan
    Director:

    In-depth analysis of “Ranarangam” by Dr. Shrawan Kumar Aerrola

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    Let me start off by saying that I don’t intend to write a polemic about this or any other film that i deep dive into, in fact, it’s the opposite, it’s the love of cinema that inspires me to write in such great detail and it’s that very love, especially towards our Telugu cinema that compels me to scrutinize our films because I sincerely believe our industry has the caliber and the gall to represent Indian cinema at the world level & it pains me to see us fall short of that lofty goal just because most of our film makers are slave to the archaic tropes & aren’t prudent about the writing that makes up their films . These series of essays are an effort on my part to make the audience aware and the writer/directors (if they care to listen) to let them know where they went wrong so that they can come back all the more stronger & realize their true potential.

    Today we look at writer/director Sudheer Varma’s “RanaRangam” starring Sharwanand, Kalyani priyadarshan & Kajal. But first things first , “everything is a copy of a copy of a copy” the quote which Mr.Varma opens the movie with is written by Author Chuck Palahniuk in his book “Fightclub”, based on which David Fincher made the cult movie of the same name, but the director attributes the above quote to Mr.Fincher. such ignorance from Mr. Varma is bizarre to say the least. Now, Allow me to tell you why Ranarangam has failed to impress the audience.

    SPOILER ALERT!

    The story at the heart of this movie is the same old tired and tested rags to riches journey of the protagonist, the director knew it, so he wanted to offset the familiarity of the proceedings by narrating it in a non-linear manner, an admirable choice but it’s horribly executed, why you may ask?

    1) There is never a sense of urgency especially in the flashback, it’s never made clear why does Mr. Sharwanand aspires to be a mobster? he doesn’t have any goal of his own , we don’t know what drives him, that’s why he comes across as a bland character . one might argue that Mr. Sharwanand becomes a mobster to be the guardian of his slum, but i beg to differ because if he really cared about the people in the slum he wouldn’t be bootlegging alcohol which is known to be mostly consumed by the people in Mr.Sharwanand’s neighborhood & happens to destroy families and that one dialogue “ninnu pencharu, nenu periganu” uttered by Mr. Sharwanand doesn’t count as character building. All the smart dialogues in the world won’t count for nothing if you can’t back that by proper character building which show that characters arc/trajectory in the story. Dialogue writing is very different from screenwriting, many of the writers here seem to believe that all you need to write a film is a set of catchy aphorisms.

    2) When the movie keeps cutting back to past and present multiple times, the biggest risk that comes with that decision is that it disrupts the momentum of the movie , imagine you’re a sprinter and you’re running a race but you’re constantly asked to come to a sudden halt and then again asked to sprint, how would you feel? that’s how the film felt as i was watching.

    3) Despite the risks associated with such back & forth narration, the director still decided to go with that sort of non-linear screenplay, in that case the number one priority of the writer should be to minimize the loss of momentum and how would you do that? by inter cutting b/w scenes b/w past & present which have a matching momentum and what does this film do? it cuts at a crucial scene in the present (in the second half at the hospital where the henchmen point their guns at Mr.Sharwanand) to lead into a boring scene in the past where they come out of the jail and then followed by series of montage/scenes which depict their ascent in the big bad world of bootlegging. we already know that Mr.Sharwanand becomes a big mobster, it’s a foregone conclusion, then why is it that the director is disrupting the flow of the movie to show us the obvious? the director thought that such frantic narrative choices will add to the “edginess” of the film? no it did not, what it did was that it brought the film to a grinding halt and with it the audiences viewing experience the least the director could’ve done is to cut to such scenes in the past which could’ve had a moment of suspense because that’s where you’ve cut the scene from in the present. this mismatch of momentum was jarring & this phenomenon was a common occurrence through out the film.

    4) The primary advantage that comes with using cinema as a medium to tell a story is that the we get to play around with the concept of time, not every scene has to happen in real time. if the director/writer were prudent enough he could’ve played around with this caveat but what does he do? he cuts from a scene in the present and goes into the past where certain things happen and then again he cuts back to the scene in the present literally to the same moment in the scene, what this does is that it creates a sense of stillness and that is akin to death for a movie banking so heavily on it’s screenplay to deliver the thrills. Take this pre-interval scene for example where Mr. Ajay makes a call to kevin (Mr.Ajay clearly says that he’s making a call to Mr.sharwanand’s enemy so it’s obvious that it’s Kevin) and we cut to flashback and when we again cut back to the present, Ajay is still talking to kevin, if the writer were smart he would’ve cut directly to the chase on the roads in Valencia, of course Mr.Ajay called Kevin to order a hit on Mr.Sharwanand, what’s the need to show it again? every time the director cuts back and forth the time doesn’t move & that’s why we feel bored.

    5) Mr.Sharwanand is a fine actor, there is no arguing that but when Ms.Kalyani bites the dust in the bomb blast, did anyone notice the poker face of Mr.Sharwanand? he loved her a lot ( at least that’s what we’re lead to believe) & she literally had his baby and Mr. Sharwanand looks like he couldn’t care less and no, that’s not what subtle acting looks like, if anyone wants to really know how such scenes can be done in a subtle manner, i would advice you to check out Mr.Ntr’s expressions in Aravinda Sametha , the action sequence in the beginning, especially the scene in which he gets back into the car after going on a killing spree & it hits him that his father is no more, now that’s how you do it. If Mr.sharwanand can’t even make us believe that the death of the love of his life is devastating to him then why should we invest in the aftermath and the mayhem that ensues? that’s why we couldn’t care less when Mr.Sharwanand kept on piling up the bodies in her name , even the director knew it that’s why he put in “Aigiri nandini” remix to add some pace to the proceedings so that the audience will overlook the lack of depth in them. (the same tactic was used in the climax of “Ismart Shankar”)

    6) Coming to Ms.Agarwal’s character, sigh, where do i even begin? her character is about as useful as a lifeguard at an Olympic swimming competition. Everyone including the lovely Ms.Agarwal knows it so I won’t go much into it.

    7) The big twist is supposed to be the reveal that Mr. Suri is the traitor but we can see that coming from a mile. notice how he goes away as the two suspicious guys walk towards Mr.Sharwanand’s room in the hospital and how he’s conspicuous by his absence when Mr.Sharwanand escapes from the hospital, even Mr. Sharwanand doesn’t trust him and he literally says that Suri’s phone is being tapped. everyone by that point knew who the traitor was, the whole Simhachalam being a red herring comes across as tedious and trying too hard for the thrills, i mean why would Mr. Sharwanand not disclose the fact that he killed Simhachalam ? what did Mr.Sharwanand gain by hiding this fact? nothing. infact it would be in Mr.Sharwanand’ s best interest to let everyone know that he killed Simhachalam as that would’ve send a strong message to anyone who would even dare Sharwas reign in the future. so the sole reason why the writer came up with this ploy is to weed out the traitor but the director gave away who the traitor was way before hand. so this little gimmick of his isn’t as effective as he thought it would be but an admirable effort nevertheless.

    8) what is the central theme of the movie? what was it that the director wanted to convey through this story? is it that crime pays? crime destroys families? never mess with the DON? once you get into this field then there is no going back? there is no answer because there never was a question to begin with.

    The parting shots of the movie treats us to the visuals of Mr.Sharwanand, Ms.Agarwal & the little girl taking a stroll on the beach, so? why should we feel anything about it? it was never shown that Mr.Sharwanand longed for a companion, so why should we care if Mr.Sharwanand and Ms. Agarwal end up together? it was only the little girl that was trying to find a maternal figure in Ms.Agarwal. so the ending would’ve made more sense if the little girl were to tell Mr. Sharwanand that he should ask Ms.Agarwal out for a date and the last shot being all of them at the dinner table laughing.

    The director wanted to tell a sweeping epic of the life of a gangster, he really did try especially with the visuals & my god what a beautiful film this was to look at! but he faltered in the story & screenplay which negated all the other positives that the director brought to the table. This film had the potential to be this generations “Naayakudu” but alas, the wait continues.

    sravan.aerrolla@gmail.com

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    Ranarangam Extended Weekend (4 days) Worldwide Collections – Below Par

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    Ranarangam has a below par first weekend as the film has collected a distributor share of 7.50 Cr.After a good opening day the film has dropped on second day, went down further on third day(Saturday) and couldn’t show the required growth on fourth day ie, Sunday. Worldwide theatrical rights of the film are valued for 14.30 Cr. The film is a disaster in overseas as it wont even recover the expenses. It will drop today and it needs to be seen how big it is going to be.

    Below are the area wise shares

    AreaPre ReleaseFirst Weekend CollectionsDay 1 Collections
    Nizam4.50 Cr Valued2.70 Cr1.40 Cr
    Ceeded2 Cr NRA0.85 Cr0.47 Cr
    UA0.92 Cr 0.51 Cr
    Guntur0.55 Cr0.37 Cr
    East0.51 Cr0.36 Cr
    Krishna0.49 Cr0.23 Cr
    West0.47 Cr0.28 Cr
    Nellore0.30 Cr 0.18 Cr
    Andhra5.5 Cr Ratio
    AP/TS12 Cr6.79 Cr3.80 Cr
    ROI1 Cr0.40 Cr
    Overseas1.30 Cr Valued0.25 Cr
    Total14.30 Cr7.44 Cr

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    US box office : Evaru emerges as hit, Ranarangam is an outright disaster

    Two medium budget films Evaru and Ranarangam released last week. While Evaru emerged as a decent hit, Ranarangam turned out to be an outright disaster at the US box office.

    Adivi Sesh’s suspense thriller Evaru, which received rave reviews and superb word of mouth from all sections of audience, collected respectable gross in the first weekend in USA. After taking a good start with $ 61K from Wednesday premiers and $ 43K from first day, the film added good numbers in the weekend ( $ 73K on Friday, $ 105K on Saturday) to surpass the quarter million mark. By the end of Sunday, the film is poised to collect close to $ 350K in USA. After scoring success with Kshanam and Godachari, Sesh has once again delivered a box office hit with Evaru.

    Sharwanand’s latest gangster drama Ranarangam has come a cropper in the first weekend. The unusual strategy of not screening premiers has backfired bigtime and the film has turned out to be an outright disaster as it failed to collect the theatre expenses by the end of Sunday. The Sudheer Varma directional showed no signs of improvement in the weekend after taking a low start with $ 21K from Thursday. With Friday’s $ 17K and Saturday’s $ 21K, the film continued its disappointing run. As of this writing, Ranarangam collected close to $ 5K on Sunday and is likely to end up with less than $ 75K in the first weekend.

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    Sharwanand Interview

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    US box office : Disappointing show by Sharwanand

    Sharwanand’s latest release Ranarangam, which took a strong opening at domestic box office, has failed miserably in overseas in the first weekend. In a surprising move, the film didn’t have regular premiers in US and this weird strategy has dented the chances of getting decent openings.

    Due to lack of premiers, Ranarangam took a poor start with $ 23K from Thursday. As the film received below par reviews and disappointing word of mouth, there is hardly any chance for the numbers to improve in the course of the weekend. On Friday, the film is likely to collect close to 10K. As per the current trend, it may be very difficult for the film to collect $ 100K in its full run. It may end as a huge disaster for trade circles.

    Sharwanand has decent fame among overseas audience. So, Ranarangam would have easily notched up 100K from its premiers. But, the unusual strategy didn’t work as expected.

    Directed by Sudheer Varma, Ranarangam has Kajal Aggarwal and Kalyani Priyadarshini as female leads. Sithara Entertainments banner has produced it.

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    Video: Ranarangam Success Meet

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    Video: Ranarangam Team Funny Interview

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    Ranarangam Day1 AP/TS Collections – Highest Opening for Sharwanand

    Ranarangam has a taken a good opening in Telugu States with a distributor share of 3.80 Cr. This is the highest opening ever for a Sharwanand Starrer as it has surpassed Shatamanam Bhavati which had collected 3.06 Cr share. Independence holiday has helped the film big time. Theatricals of the film in Telugu States are valued for 12.50 Cr. It is carrying mixed reports and the weekend is going to be very crucial for a breakeven.

    Below are the area wise shares

    AreaPre ReleaseFirst Weekend CollectionsDay 1 Collections
    Nizam4.50 Cr Valued2.70 Cr1.40 Cr
    Ceeded2 Cr NRA0.85 Cr0.47 Cr
    UA0.92 Cr 0.51 Cr
    Guntur0.55 Cr0.37 Cr
    East0.51 Cr0.36 Cr
    Krishna0.49 Cr0.23 Cr
    West0.47 Cr0.28 Cr
    Nellore0.30 Cr 0.18 Cr
    Andhra5.5 Cr Ratio
    AP/TS12 Cr6.79 Cr3.80 Cr
    ROI1 Cr0.40 Cr
    Overseas1.30 Cr Valued0.25 Cr
    Total14.30 Cr7.44 Cr

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    Ranarangam Review: Sharwanand couldn’t rescue this gangster drama

    Ranarangam Review

    Ranarangam Review

    Telugu360 Rating 2.5/5

    On the outset, Ranarangam’s genre is a tried and tested formula which has either worked greatly or has fallen flatly in the past. But how does Sudheer Varma make Ranarangam interesting to watch and how does Sharwanand fit into the setup designed by the director? Let’s see that here.

    Story :

    Deva (Sharwanand) is a young man from the port-side slums in Vizag who, along with his friends, is into selling tickets in black near cinema halls in mid-90s. The prohibition rule by the government of AP entices Deva to sell liquor illegally by exporting from Orissa through various means. But he has a competitor in that business, the local MLA Simhachalam (Murli Sharma). Parallely, Deva is in love with Geetha (Kalyani Priyadarshan) who lives in his neighborhood and the two eventually get married. In the tug of war between Deva and Simhachalam, Geetha gets killed in a bomb blast plotted by the latter and the former seeks vengeance. After avenging the death of Geetha, Deva quits the dirty world and flies to Spain with his months-old daughter and decides to live a clean life. But his past haunts him and he is forced to come back to India. What happens next and how Deva handles the situation forms the crux of story in Ranarangam.

    Positives:

    Sharwanand is good in his role and hits it out of the park with his performance. His look as a dreadful gangster is perfectly suited to him and the actor is impressive. Kalyani Priyadarshan is gorgeous in her role and delivers a decent performance. Murli Sharma once again proves in Ranarangam why he is the most sought-after actor for supporting roles.However , his role resembles ‘ Indrudu Chandrudu ‘ kamal Hasssan

    Speaking about director, Sudheer Varma ..The back and forth to past and present in the screenplay failed to keep audience hooked onto the narrative.

    The real shot in the arm of Ranarangam is the background score which is by Prashanth Pillai. The intense and vibrant score makes the watching experience enjoyable. Production design of Ranarangam is impeccable and in sync with the theme of the film. Color tones chosen for the scenes create the mood keeping the viewers in sync with the narrative.

    Negatives:

    All the above said elements get hampered by the very slow narrative in Ranarangam which tests your patience. While Sharwanand is at the centre of everything in the film, it gets a bit of overdose at many junctures. Sharwanand has a gang of friends who are with him throughout and they have a longer screen time than Kajal Aggarwal. As she enters in the second half of the film, her presence is in only few scenes which go undefined. Although the run time is 2 hours and 18 minutes, at the end of the movie you don’t get that feeling and walk out with a feeling that you were in there for a very long time.

    The back and forth play in the narrative is a bit of an overdose and hampers the watching experience in Ranarangam. You’d have ample time to wonder why a particular scene was in the film and that scene wouldn’t have been done with yet.

    Verdict : Sharwanand and the production design are the best parts of ‘ Ranarangam ‘. But , the slow narration and weak second half make this film a tedious watch.

    Telugu360 Rating 2.5/5

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    Video: Ranarangam Pre-Release Event

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    Video: Actress Kajal Special Interview

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    Ranarangam Movie Pre Release Event

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    Ranarangam Sound Cut trailer is innovative and impressive

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    Interesting promos have created a strong buzz on Sharwanand’s Ranarangam. Director Sudheer Varma is adept at making technically strong films and the theatrical trailer laced with good technical values has hinted that Ranarangam is yet another similar attempt from him.

    As the film gears up for release this 15th, the makers have unveiled an innovative sound cut trailer this Sunday. The one minute trailer features the sound effects of various crucial sequences in the film and they create a strong impact to elevate these scenes. This is a unique way to promote the film.

    Sharwanand is playing a gangster in this crime thriller and Kajal Aggarwal is the leading lady.

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    US Premieres – Weird strategy for Ranarangam

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    It is quite common for Telugu films, either small or big budget, to have premiers screened in overseas few hours before the theatrical release in India. The word of mouth from premiers is considered to be very crucial as it will define the film’s trade prospects. So, it is very rare for a Telugu to not have premiers in overseas. Sharwanand’s Ranarangam is going to be one such film in recent times.

    Ranarangam, directed by Sudheer Varma, is slated for release on August 15th. Reportedly, the film will release on the same day in overseas with no premiers. All shows will start from morning 9 AM local time on 15th in all overseas locations. This is a weird strategy considering that the film is carrying good buzz in audience and the premiers may definitely fetch good numbers and set the tone for a strong run if it gets encouraging talk. The reason for cancelling the premiers is not known.

    Sharwanand is playing a gangster in this crime thriller which has a crisp run time of 138 minutes.Kajal Aggarwal and Kalyani Priyadarshini are the female leads. Sithara Entertainments banner is bankrolling the film.

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    Ranarangam Trailer : From rags to riches, the journey of a Gangster

    After giving a peek into Sharwanand’s role with an impressive teaser, the makers of Ranarangam unveiled the theatrical trailer this Sunday to give more detailing about the plot and the lead protagonist.

    The two minute trailer, which chronicles two different time periods, showcases the journey of a local smuggler turning an international gangster. It starts off with a vintage love story set in the 90s. Sharwanand is a local hooligan who involves in petty crimes and violence for money. Under dramatic circumstances, he turns an international gangster and the rest of the trailer see-saws between the two contrasting characters.

    Sharwanand seems to have pulled off both roles with a lot of elan. His serious demeanor as a smuggler and the swag he displays as gangster are very convincing and fitting. Kajal Aggarwal and Kalyani Priyadarshini are the female leads. The dialogues are realistic and appropriate. The background score by Prasanth Pillai and visuals provided by Divakar Mani accentuate the crime backdrop very well. Director Sudheer Varma has a knack of narrating crime stories with riveting screenplay and Ranarangam seems to be yet another such attempt.

    Produced by Suryadevara Naga Vamshi on Sithara Entertainments banner, Ranarangam is slated for release on August 15th.

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    Pilla Picture Perfect Video Song From Ranarangam

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    Ranarangam song: Sweet tune and adorable romance!

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    In the first song from ‘Ranarangam’ we have seen Sharwanand and Kalyani Priyadarshan tying knot. Seems like there is a before story and it’s the romance of Sharwa and Kalyani.

    The song ‘Kannu Kotti’ is out now and it has idiosyncratic composition. Karthik Rodriguez composed and crooned it. His voice is also different and that’s something unique about the song. Then comes the visuals with endearing romance of Sharwa and Kalyani. Sharwa steals the show with his convincing expressions while his costumes are colorful and there is a liveliness in his performance. Kalyani too looks beautiful in traditional attire.

    Lyrics are penned by Krishna Chaitanya and they match the lead pair’s love. ‘Ranarangam’ is being directed by Sudheer Varma and produced Sithara Entertainments. Release is on August 15th.

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    Seetha Kalyanam song: Alluring love of Sharwa and Kalyani

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    Young hero Sharwanand is doing ‘Ranarangam’ which is a gangster backdrop movie. But the makers surprised everyone by kick-starting the musical promotions with a romantic song.

    The first lyrical video ‘Seetha Kalyanam’ is out and it’s a slow song but will definitely will make listen to it again and again. The song shows Sharwa tying knot with the female lead Kalyani Priyadarshan. We can say this is a traditional song while Sharwa and Kalyani display a beautiful romance between.

    The post wedding glimpses give you a feel good vibe. Music is composed by Prashant Pillai and this is brilliant work from him.

    The lyrics written by Balaji are neat and understandable while Srihari crooned it.

    ‘Ranarangam’ is a directorial of Sudheer Varma and is releasing on August 2nd.

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    Ranarangam Overseas by BlueSky

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    BlueSky Cinemas, one of the leading players in overseas market since 2009 for South Indian movies is now bringing another intensive crime action and love based periodic drama Ranarangam into overseas market.

    Sharwanand playing leading role in Ranarangam followed by Kajal Agarwal and Kalyani Priyadarshan.

    Movie is being directed by Swami Ra Ra fame Sudheer Varma and Music being composed by Malayalam music director Prashant Pillai. Recently released teaser getting huge response especially for Sharwanand make over and background score.

    BlueSky Cinemas is excited to continue our relationship with Sithara Entertainments and Haarika and Hassine Production houses once again. Our sincere thanks to Radhakrishna garu, Naga Vamsi garu and PDV Prasad garu.

    Non-USA business has been already closed for fancy price even before issuing the press note.

    Move is being scheduled to release on Aug 2nd with Overseas Premieres on Aug 1st in best theaters near to you.

    For further details on to exhibit in USA locations feel free to contact

    Srini Unnam
    732 586 0932
    Srinivas

    518 256 4507
    movies@blueskycinemas.com
    www.blueskycinemas.com

    Press release by: Indian Clicks, LLC

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    Ranarangam teaser: Sharwa’s impressive makeover as gangster

    Manmadhudu2 Teaser

    Sharwanand’s long awaited film Ranarangam with director Sudheer Varma has been creating great impact with intense posters. Now, the first teaser is out and it gives a sneak peek into Sharwanand’s dual shades – as a gangster and a young turk.

    The 40 seconds teaser presents Sharwanand as a serious-minded gangster who is on a mission. His stunning makeover in salt and pepper look and his dignified body language with intense dialogues will definitely catch the attention of the audience. Kajal Aggarwal looks graceful and she seems to have a substantial role in the film’s narrative. In the latter portion of the teaser, Sharwa is seen as a revolutionary and uncompromising individual. A couple of scenes portraying his cheerful life before turning a gangster are also showcased.

    All in all, the intense teaser serves as an intro for Sharwa’s character shades in what is going to be a gripping gangster drama. The thumping background score fits the bill for the theme of the film and the visuals are appealing.

    Produced by Sithara Entertainments, Ranarangam is set for release in August.

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