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Sridhar Sattiraju

Author

Sridhar Sattiraju

Sridhar Sattiraju is a daytime banker and part-time writer with background in financial journalism. Early in his career, he started as an Assistant Editor with Analyst Magazine published by the ICFAI with over 350 pages of published articles on topical issues in Economics, Business & Financial Markets. The range of writings covered everything from cover stories to editorials to book reviews, interviews and pen profiles. After ICFAI, he worked in the Research wing of Karvy responsible for publishing periodicals like “Deposit Pulse” and “Karvy Investor’s Pulse” which later became “Finapolis” .Sridhar also had experience as a TV journalist, conceptualizing, writing and presenting a popular show on Gemini TV called “Karvy News” which covered the Investment World which was aired for over 56 weeks. In 1999, he moved out of professional writing into a flourishing career in banking beginning with HDFC Bank and later with many leading private and foreign banks. He became a well-known Private Banking Specialist in the last 17 years gaining reputation as an Asset-Allocation Strategist across market cycles and navigating the many crashes from the Dotcom Era to the latest Chinese Meltdown. All through this, Sridhar’s love for writing never ebbed and his writings continued to appear in newspapers like Deccan Chronicle, Indian Express, Businessline, Post-Noon and periodicals like WowHyderabad and Shopping Spree. His writings cover a range of topics from Entertainment Reviews to the Socio-politico-Economic affairs. Despite versatility in topics from Economics to Entertainment matters, Sridhar’s forte is in writing with clarity about any issue with analytical depth and perceptive insights. He also blogs at https://BooksMoviesAndWhatever.Blogspot.com. He has been profiled by The Hindu newspaper in 2012 as one of largest book-collectors (He has an eclectic collection of over 15000 books). (Source: http://www.thehindu.com/books/keeping-a-date-with-imagination/article3866074.ece). Sridhar is a qualified Management Accountant and a trained journalist.