In the world of Telugu cinema, success isn’t just about box office numbers; it can shape careers and dictate the future. For Vijay Deverakonda, Samantha Akkineni, and director Siva Nirvana, the fate of their latest release, “Kushi,” holds tremendous significance.

Vijay Devarakonda desperately needed a hit after the lukewarm reception of his previous film, “Liger.” Samantha Akkineni, a leading lady with a stellar track record, also found herself in the middle of a dry spell with “Shakuntalam.” Director Siva Nirvana, whose previous outing “Tuck Jagadeesh” failed to create much buzz, was yearning for a comeback. Kushi arrived as a ray of hope for Vijay Deverakonda, Samantha and Shiva.

“Kushi” did remarkably well overseas and in the Rest of India Markets, bolstering the confidence of the trio. But it was the performance in their home ground of Andhra Pradesh that left them concerned. The movie’s earnings in Andhra Pradesh, while not abysmal, were far from spectacular.

Adding to their woes is the relentless monsoon rains that have been drenching Andhra Pradesh and Telangana. The Meteorological Department predicts heavy to very heavy rains in the region for the next five days. Rivers and streams are surging, causing flooding in many districts. Nine districts in Telangana are on orange alert, with 18 others under a yellow alert. As these heavy rains continue to disrupt life in Telugu states, they also cast a shadow over the box office prospects of “Kushi.”

For Vijay Deverakonda, Samantha Akkineni, and director Siva Nirvana, the success of this film is crucial and the torrential rains seem to be threatening the success of the movie. Especially the buyers in Andhra region are worried as the chances of getting a break even looking slim due to these rains.

Vijay Deverakonda and Samantha’s romantic entertainer Kushi released on Friday and the response has been decent. There has been a wave of negative reviews on Book My Show, YouTube, Twitter and other social media circles. During the success meet of Kushi in Vizag, Vijay Deverakonda responded for the negative reviews. “There have been attacks on me and my film. The fake BMS Ratings, fake YouTube videos and thousands of fake accounts are created to spread negativity on Kushi” told Vijay.

“Some of them are spending money on this negative wave of reviews on Kushi. It is because of the audience, Kushi crossed all these and scored big numbers. Your love is important and I will talk about the negative reviews later” told Vijay Deverakonda. Kushi is directed by Shiva Nirvana and is produced by Mythri Movie Makers.

The Vijay Deverakonda and Samantha’s Kushi, a pan-indian romantic drama directed by Shiva Nirvana released in theatres on September 1st. The film received super positive response from the audience. Families owned Vijay Deverakonda and gave him career best numbers.

Now Vijay Deverakonda wanted to give some of the love back. It is known that the makers arranged a grand success meet in Vizag today. Speaking at the event, Vijay Deverakonda said “You all want me to win and my films to succeed. You guys are sad if my movies flop, you are happy if my movie is a hit.

He said, “I am saying on this stage, from now on I will work for you hundred percent along with my family. You guys should always smile. I want to share Kushi with you all. I want to see your smile. I cannot meet all of you personally.”

He added “So, I am giving one crore rupees from my remuneration and from Kushi’s earnings to you, my family, to share my happiness with you. Soon I will select one hundred families and give a check of one lakh rupees to each family. I will share my earnings with you as well as my happiness. You all are Devara family.”

I will put a “Spreading Kushi” form on my social media. I am happy that the money I give helps you with rents and fees, says Vijay Deverakonda. He also talked about the fake bms rating, YouTube reviews and videos.

The film is creating sensation at box office. With super positive word of mouth, the film is going to continue terrific run and post good numbers.

Vijay Devarakonda, the heartthrob of today’s youth, enjoys a massive fan following, particularly among young women. His latest movie, “Khushi,” has become a blockbuster hit, adding to his ever-growing popularity. However, it was a recent incident involving one of his female fans that brought the spotlight back on his immense fan base, especially among the ladies.

“Khushi” marked a significant success for Vijay Devarakonda, especially considering his previous film, “Liger,” and the disappointing outings of his co-stars, Samantha in “Shakuntalam,” and director Shiva Nirvana with “Tuck Jagadeesh.” The film’s triumph prompted Vijay, along with director Shiva Nirvana and producers Naveen Yerne and Y Ravi Shankar, to make a visit to the Yadadri temple on a Sunday morning.

As news of their visit spread, fans flocked to catch a glimpse of their favorite star. Amidst the crowd, a young lady fan displayed her enthusiasm by attempting to get closer to Vijay, even trying to hug him. However, vigilant bodyguards quickly intervened to ensure his safety, allowing her to take a photograph with the charismatic actor.

Reflecting on his family’s recent successes, Vijay Devarakonda shared his gratitude, stating, “This has been a great year for our family. My brother’s film ‘Baby’ became a hit, and ‘Khushi,’ in which I played a part, has also seen tremendous success.” He also took a moment to express his appreciation to the Telangana government for the transformation of Yadadri into a magnificent temple, compared to its previous state when he visited a few years ago.

The incident at the Yadadri temple serves as a testament to Vijay Devarakonda’s immense popularity, especially among the ladies, who never cease to show their admiration and support for the beloved actor.